Platform

Autor(en): Cynthia Johnson Herausgeber: Books on Tape Veröffentlichungsdatum: 2019-02-05
ClubCoins Benötigt: 688 Please note that, for now, you cannot download content from our platform directly onto a mobile device (phone, iPod, iPad, tablets...). You need to download your items onto a PC or Mac, and then transfer them onto your device in the normal way. We are working on allowing direct downloads to mobile devices but this is not possible in the current version of the platform. Sorry about the inconvenience!


Beschreibung

The indispensable guide to developing a personal brand, building an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson. In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.

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Zusätzliche Informationen

Reihe: Books on Tape

Typ: mp3

Zusätzliche Informationen

Reihe: Books on Tape

Typ: mp3

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